Bars are, first and foremost, not just a place to have a drink, but a meeting place for like-minded people. Therefore, you should build your business with this important feature in mind. This means not just sell drinks and related snacks – it is important to think about the thematic and entertainment focus of the institution.
Choosing a location
How to choose a place for a bar to have a steady income? One option is to carefully choose a neighborhood in accordance with the concept of the bar itself. For example, in peripheral and residential areas, where residents like to drink beer in the yard on the bench, to open an expensive bar with elite alcohol does not make sense, as well as in expensive area beer bar without seats will likely not enjoy the necessary popularity.
Finding a place
The premises can be bought or rented.
A great option – the first floor of a non-residential building or a separate building. But the bar in the basement may scare away some potential guests, not to mention the possible difficulties with air conditioning and plumbing.
Identify your target audience
Research the neighborhood in which you’ve found a suitable vacant space. It’s important to identify:
The number of population;
The social status of the area and income level;
traffic flows, direction of walking routes;
how passable the chosen location is;
the presence of competitors, their concept, pricing policy, quality of service, pros and cons.
Concept and staff
When you have finally chosen a place for your future bar, you need to decide on its type and approximate menu. The bar may be a beer, with a large range of coffee, or perhaps the bulk of the drinks in it will be wines or other spirits. If you are planning a drinking establishment for 20-25 seats, the list of staff will be as follows:
two bartenders with shift work schedules;
Two or three waiters to service the hall;
A cashier (bartenders or waiters can perform this role);
a janitor (this position can also be combined with the main job)
administrator;
security guard;
manager;
accountant;
IT Specialist.
Documentation
After registration, it is necessary to obtain all necessary permits and licenses to open a bar.
A brief business plan
How much does it cost to open a bar? The amount of money needed to open a bar will depend on many nuances: the intended area of the room, its decoration, furniture and equipment, the number of employees and the approximate menu.
If you are going to open a bar without hot dishes, the equipment will not be much and it will be compactly placed on the bar area. Mandatory for the establishment for 20-25 seats must be purchased such equipment as:
bar counter;
cupboards for dishes and small equipment;
furniture for the hall;
cash register;
refrigerator;
display case;
coffee machine;
ice generator;
ice crusher;
module for installing beer taps;
shakers;
drink preparation utensils and bar accessories;
tableware for the hall;
musical equipment;
lighting.
The minimum period in which the bar can pay for itself, given the best of circumstances, is six months, but most often it takes from a year to several years. That is why it is important to draw up a detailed business plan, which will include all the costs and estimated revenues.
An important point: the high level of theft often nullifies all the owner’s efforts aimed at the successful development of the business. Organize an effective control of the work of bartenders and waiters, so there is no underfilling and mischarging.
For your business to be successful and for your bar to stand out from the competition, come up with your “thing”. Make a competent business plan, control all the business processes at all times, comply with the legislation and the requirements of Rospotrebnadzor, select polite and trained staff, quality assortment and provide guests with excellent customer service – success is inevitable.